Category: News
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The first research findings produced within the PubDiplo project were presented on June 5, 2026, at the Annual Conference of the International Communication Association in Cape Town. Entitled Culturally Driven Reputation Building? A Study of the Communication Strategies of French Cultural and Diplomatic Institutions on Weibo, the study was led by Zhao Alexandre Huang of Université…
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Questioning Today’s Public Diplomacy Inaugural Session: The International Presence of China On Monday, March 16, 2026, the PubDiplo project successfully launched its Research Seminar Series entitled “Questioning Today’s Public Diplomacy” with an inaugural session held in the Salon Borel at INALCO’s Maison de la Recherche in Paris and simultaneously accessible online. Bringing together scholars from across Europe, the event…
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La séance inaugurale du cycle de séminaires de recherche PubDiplo 2026–2027, consacrée à la présence internationale de la Chine, a réuni à l’INALCO des chercheuses et chercheurs européens pour analyser les transformations contemporaines de la diplomatie publique.
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Le projet de recherche franco-hongkongais PubDiplo a officiellement débuté le 1er avril 2026. Coordonné par l’Université Gustave Eiffel et Hong Kong Baptist University, il étudie les transformations de la diplomatie publique et de la communication internationale à l’ère numérique.
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The PubDiplo project (Transforming France–China Public Diplomacy and Reputation Management in the Digital Era: Policy Shifts, Communication Strategies, and Impact Exploration, ANR-25-CE41-4061 / RGC-A-HKBU203/25) officially began on April 1, 2026. The project is coordinated by Dr. Zhao Alexandre Huang at Université Gustave Eiffel and Dr. Sheng Zou at Hong Kong Baptist University. Marking the launch of this…
